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15 Digital Marketing Tools to Boost Your Online Presence

December 7, 2022

In today’s digital world, it is more important than ever to have a strong online presence. Your potential customers are searching for you online, and if you’re not there, you’re missing out on valuable opportunities.

Fortunately, there are a number of digital marketing tools available that can help you boost your online presence and reach your target audience. In this article, we will share 15 of the best digital marketing tools that you can use to improve your online visibility and attract more leads and customers.

Google Analytics

Google Analytics is a free tool that allows you to track your website’s traffic and performance. With Google Analytics, you can see where your website visitors are coming from, what they’re doing on your site, and how they’re converting into leads and customers. This information can be incredibly valuable in helping you to optimize your website and marketing strategy.

SEOQuake

SEOQuake is a free extension for Google Chrome that allows you to see detailed information about any website’s SEO. With SEOQuake, you can check a website’s keyword rankings, backlinks, and other important SEO metrics. This information can be extremely valuable in helping you to improve your own website’s SEO.

KWFinder

KWFinder is a paid tool that allows you to find long-tail keywords with low SEO difficulty. With KWFinder, you can search for keywords that are relevant to your business and that you can realistically rank for. This information can be valuable in helping you to create content that is more likely to rank well in search engines.

Google AdWords

Google AdWords is a paid tool that allows you to place ads on Google.com and millions of other websites across the web. With Google AdWords, you can reach your target audience with your ads when they are searching for terms related to your business. This can be an effective way to generate leads and customers.

Yoast SEO

Yoast SEO is a free plugin for WordPress that allows you to optimize your website for search engines. Yoast SEO provides you with an extensive checklist of items to optimize on each page of your website. This information can be valuable in helping you to make sure your website is as search engine friendly as possible.

SocialBee

SocialBee is a paid tool that allows you to schedule and publish social media content. With SocialBee, you can connect your social media accounts and publish your content at the best times for maximum engagement. This can save you a lot of time and help you to get more out of your social media marketing.

CoSchedule

CoSchedule is a paid tool that allows you to plan, publish, and optimize your content. With CoSchedule, you can see how your individual blog posts, social media updates, and email campaigns are performing. This information can be valuable in helping you to fine-tune your content strategy.

Tailwind

Tailwind is a paid tool that allows you to schedule and publish social media content. With Tailwind, you can connect your social media accounts and publish your content at the best times for maximum engagement. This can save you a lot of time and help you to get more out of your social media marketing.

Hootsuite

Hootsuite is a free tool that allows you to track your social media analytics. With Hootsuite, you can see how your social media posts are performing and track your follower growth. This information can be valuable in helping you to improve your social media marketing strategy.

Sendible

Sendible is a paid tool that allows you to schedule and publish social media content. With Sendible, you can connect your social media accounts and publish your content at the best times for maximum engagement. This can save you a lot of time and help you to get more out of your social media marketing

SproutSocial

SproutSocial is a paid tool that allows you to track your social media analytics. With SproutSocial, you can see how your social media posts are performing and track your follower growth. This information can be valuable in helping you to improve your social media marketing strategy.

Crowdfire

Crowdfire is a free tool that allows you to find and connect with potential customers on social media. With Crowdfire, you can search for people who are talking about your brand or industry, and then connect with them on social media. This can be an effective way to generate leads and customers.

Later

Later is a paid tool that allows you to schedule and publish social media content. With Later, you can connect your social media accounts and publish your content at the best times for maximum engagement. This can save you a lot of time and help you to get more out of your social media marketing.

UpViral

UpViral is a paid tool that allows you to create viral marketing campaigns. With UpViral, you can add social sharing buttons to your website, and then give your visitors an incentive to share your content. This can be an effective way to generate leads and customers.

MailChimp

MailChimp is a free tool that allows you to create and send email marketing campaigns. With MailChimp, you can create beautiful email newsletters, and then send them to your subscribers. This can be an effective way to stay in touch with your customers and generate leads.

These tools will enhance your digital marketing strategies and may even make your job easier. If you want to learn more about the most effective digital marketing strategies, visit our contact page to connect with our team if experts.

Filed Under: News Tagged With: Digital Marketing, OMA Comp, Services, social media, Technology, website design, website development

The 5 Fundamental Graphic Design Principles You Should Know

November 23, 2022

If you’re planning on entering the graphic design field, or even if you want to create better designs for your projects, then you need to know the basics. These five graphic design principles are essential for any designer, no matter their level of experience.

1.) Communication

Graphic design is all about communication. That’s why the first principle is to always keep your audience in mind. Who are you designing for? What are you trying to communicate? Answering these questions will help you make better choices about your design, from the colors you use to the overall layout.

2.) Hierarchy

The second principle is to create a hierarchy in your design. This means using different font sizes, colors, and elements to make certain parts of your design stand out. Creating a hierarchy will help you guide your audience’s eye to the most important information.

3.) Contrast

The third principle is to use contrast. This can be contrast in color, size, or even typefaces. Contrast will help your design elements stand out and be more readable.

4.) Alignment

The fourth principle is to align your elements. This creates a cleaner, more organized design. Everything in your design should have a purposeful placement.

5.) Repetition

The fifth and final principle is to use repetition. This doesn’t mean that you should use the same element repeatedly, but it does mean that you should use similar elements throughout your design. Repetition will create a sense of unity in your design. Now that you know the five basic principles of graphic design, you can start creating better, more purposeful designs. Keep these principles in mind as you work, and you’ll be on your way to becoming a great designer.

If you want to learn more about graphic design or join our graphic design team, visit our contact page.

Filed Under: Blogging Tagged With: design, graphic design, OMA Comp, Services, social media

Credit Card Fraud and What One Can Do

May 9, 2014

OMA-Comp-Credit-Card-Fraud
Credit card fraud is a very dangerous thing that can happen to anybody. You can never be too careful with these kinds of things. The people that commit credit card fraud rack up a lot of money from innocent, unbeknownst people and it can ruin their credit scores. In order to prevent this from happening it is important to regularly check your financial statements and keep an eye out for any unfamiliar activity. It is also good to put fraud alerts on your files and accounts as to alert you of sudden changes then you will get a call asking if you were the person that made the charges on your credit card. These things can lead to serious problems and it is always a good idea to keep a close eye on things so nothing gets out of hand.

If you feel you’ve been the victim of credit card fraud you should try and identify where it occurred. You should also remove the stolen charges, close the account and change any and all passwords and account numbers associated with you. Hopefully you’ll never have to. OMA Comp can make sure your computer isn’t susceptible to any intruders or cyber attackers trying to get into your system. If you feel someone is trying to take advantage of you and take your personal information, give OMA Comp a call and we’ll guide you in the right direction.

Filed Under: News Tagged With: Blogging, Comp, E-commerce, Fitness/Wellness, Industrial, Internet, Legal, Media, Medical Website, Non-profit, OMA, Restaurant/Café, Services, Social, social media, Technology, web design, Web Site, website development, website redesign

Computer Vision Syndrome – What Can You Do? (Part 2)

April 21, 2014

Eye health is crucial to your general well-being, after all you’ve only one pair of eyes. Given how much time is spent on the electronic screen, it becomes imperative to take steps to regulate time computer time. Eye doctors strongly suggest looking up every 20 minutes for 20 seconds (20/20 is easy to remember) to give your eye muscles time to relax. That’s a major part of taming the problem but there are other things to take into consideration as well. How’s the lighting in the room? Too bright? Adjust lighting so the screen does not emit glare. Use a glare filter is necessary. Even rearranging the table helps. Ideally, the screen should be slightly below eye level, positioned between 18 to 20 inches away from your eyes. Then, work the settings on the computer—adjust brightness, contrast, font size to find the best settings for your eyes.

Being aware of this problem is half the battle won. You can now take steps to improve your work environment or regulate computer time to reduce eyestrain. Visit your eye doctor to discuss computer vision syndrome. Sometimes, you may need glasses or contact lenses to correct computer eye syndrome. Other cases may call for special computer glasses.

If you think you can use some corrective lenses to counter-act the effects of C.V.S., give trusted Metro Detroit Eye Surgeons Eye Michigan a call today. With a combined experience of over 30 years, Doctors Grosinger, Spigelman & Grey will have you seeing clear in no time at all. Whether it’s a pair of glasses or LASIK corrective laser eye surgery you need, Eye Michigan is THE place to help you with your Computer Vision Syndrome and all other visual ailments.

Filed Under: News Tagged With: Blogging, Comp, E-commerce, Fitness/Wellness, Industrial, Internet, Legal, Media, Medical Website, Non-profit, OMA, Restaurant/Café, Services, Social, social media, Technology, web design, Web Site, website development, website redesign

Let’s Go Tigers!

April 11, 2014

Detroit-Tigers-Season-Update
 “We’ve dealt with a lot of issues, and this another we’ll deal with. We’ve got some guys that will have to step up. … Our goal at this time is to try to handle it internally. At this time of year, you’ve always got your ears out to other places. But we feel comfortable.”

 

This a quote given by general manager of the Detroit Tigers, Dave Dombrowski.

It was disclosed that Bruce Rondon will be needing ulnar collateral ligament surgery for his elbow. He will be out for the year, but should be good for the 2015 season. Also, Jose Iglesias, the Tiger’s primary shortstop for 2014, was reported to have bilateral tibial stress fractures, and is recovering after being put on the disabled list. Finally, Andy Dirks is recovering from back surgery that he had on March 10th. He was said to have been out of the game for two months, but he should be brought back soon. As of now he is on the 15 days disabled list.

On the flip side, Miguel Cabrera recently had his contract with the Tigers extended, with $248 million guaranteed over the next eight years. His contract was supposed to terminate in 2015, but he revived it, and made what is being called the biggest commitment in baseball history.  The deal was negotiated by sports agents Fern Cuza and Diego Bentz. The Tigers allegedly traded Prince Fielder during the winter of 2013 in order to help pay for Miggy’s contract extension, as well to attempt Max Scherzer’s contract. Scherzer was offered $144 million over a time span of six years, but it turned out unsuccessful.

The Tigers have gone through a few bumps in the road, but have a positive mindset for this season, and are ready to play hard this season. Catch them playing the San Diego Padres tonight at 10:10p.m. on Fox Sports Detroit.

Filed Under: News Tagged With: Blogging, Comp, Detroit, E-commerce, Fitness/Wellness, google plus social icons, Internet, Legal, Media, Medical Website, Non-profit, OMA, Restaurant/Café, Services, Social, social media, Technology, Tigers, web design, Web Site, website development, website redesign

Let’s Go Detroit Tigers! A Season Worth Waiting For – OMA Comp

April 3, 2014

OMA-Tigers
The Tiger’s 114th Opening Day was on March 31, 2014, meaning good bye prolonged winter and hello baseball season! The old ball game is bringing together the rivalry between the Detroit Tigers and the Kansas City Royals. With Detroit being the host, the stadium is going to be packed! Let’s see if the Tigers can go for the sweep later on today!

The Tigers opened with the following starting lineup:

  • 1. Ian Kinsler (2B)
  • 2. Torii Hunter (RF)
  • 3. Miguel Cabrera (1B)
  • 4. Victor Martinez (DH)
  • 5. Austin Jackson (CF)
  • 6. Alex Avila (C)
  • 7. Nick Castellanos (3B)
  • 8. Alex Gonzalez (SS)
  • 9. Rajai Davis (LF)

It was a beautiful day and gates opened at 10:30 AM. For the first 20,000 fans that come, there were Detroit Tigers rally towels that were handed out! Before the game actually began, however, the Detroit Tigers celebrated their 2013 American League Central Division Championship. This consisted of raising a flag commemorating the championship in the center of Comerica Park, during which Brian McKnight sang the national anthem. The Michigan Joint Guard showcased colors, and afterwards they put a three hundred foot flag into the outfield. Next Chet Lemon, a champion from the 1984 World Series, threw the ceremonial first pitch. During the seventh inning, Amy Gould will sing God Bless America. A member of the United States Air Force, Master Sergeant Michael Miller will be delivering the Game Ball for the Opening Day Game.

For those who didn’t purchase tickets for the game, there was a block party being hosted by 97.1 in Grand Circus Park just outside of Comerica Park, where thousands of people watched the game together. The event also included an indoor heated tent, outdoor party, multiple DJs and other entertainment, and food and drinks. Opening Day in Detroit is like a holiday, where people get off work or take their kids out of school early just to watch and enjoy the ball game. Hopefully the season goes as smoothly as these few games have! Let’s Go Tigers!

Filed Under: News Tagged With: baseball, Blogging, Comp, Detroit, E-commerce, Fitness/Wellness, Industrial, Internet, Legal, Media, Medical Website, Non-profit, OMA, Restaurant/Café, Services, Social, social media, Technology, Tigers, web design, Web Site, website development, website redesign

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