OMA Comp

Web Design & Development

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Cybersecurity Changes and Trends in 2023

As technology continues to advance, the field of cybersecurity is constantly evolving to keep up with new threats and challenges. In 2023, we can expect to see several changes and trends in cybersecurity. One of the b2iggest trends will be the increased use of artificial intelligence (AI) and machine learning (ML) to detect and respond to threats. These technologies will be able to analyze large amounts of data in real-time to identify patterns and anomalies that may indicate a security breach.

Another trend we can expect to see is the continued growth of cloud-based security solutions, which offer more flexibility and scalability than traditional on-premise solutions. Additionally, the adoption of zero-trust security models will become more widespread, as organizations recognize the importance of securing all endpoints and data regardless of their location. Finally, with the rise of the Internet of Things (IoT) and the increasing number of connected devices, we can expect to see a greater emphasis on securing these devices and the data they generate. Overall, 2023 promises to be an exciting year for cybersecurity as we continue to find new and innovative ways to protect ourselves from evolving threats.

Are you concerned about your personal or business cybersecurity? We have the team and cyber resources to ensure that you are always safe. Visit our contact page to book an appointment with our IT team.

30 Year Anniversary!

This year we are celebrating our 30 YEAR ANNIVERSARY!🎉 We have a lot of great changes coming in with a new and revised website, displaying all our digital marketing services and IT services that we offer! We are very excited to implement new changes and updates in order to keep moving forward. We also can’t forget our new flora and fauna office garden that we have in office to bring some green and life to our office.🌸

We also have a new team member joining us this year, Darrell Dennis II. We are very excited to have him with us. Darrells has been working in the field for a while and we are looking forward to collaborating and sharing ideas in the coming future.

Last but not least, our European division just confirmed a new multi location SEO contract for which we are looking forward to expanding and planting more roots overseas. Thank you for a great run.🙏

Let’s go and push the boundaries and redefine digital marketing this year and for many years to come.

#OMAComp#digitalmarketingagency#30yearsanniversary

“Hey, Siri…” “OK, Google….”

OMA Comp Voice Search
VOICE SEARCH

Voice search has been around since 2011. It started as a novelty item by Google that initially was not used. Now, the importance of voice search has increased as users verbally ask their devices for information.

Since voice searches are still primarily used for navigation, we suggest registering your business, so customers can find your location on Google Search and Maps. [Read more…] about “Hey, Siri…” “OK, Google….”

OMA Comp Security Alert. Be Aware!

Happy New Year! We hope that 2021 is filled with health, happiness, the end to the pandemic, and for your personal and company data to remain secure. We have had a plethora of calls regarding scammers trying to use OMA Comp and other institutions such as banks and the government to try to get you to reveal information, so that they can steal your identity. If you are unsure who you are speaking with or receive an email link you are not expecting, it is best to hang up and call your contact’s phone number.  Be aware that scammers try to rope you in by saying that they are your IT company, your marketing company, your bank, anything they can to gain your trust, so that you give them access to your private data. Providing information can cause you millions of dollars in damages, stolen identity, loss of revenue, credit card fraud, social security breach, and more. We urge you to be aware of these scams. Scammers are on the rise, and many people fall for them. Don’t let it be you.

Use Geofencing to Target Your Customers

OMA Comp Use Geofencing to Target Your Customers
Geofencing engages your customer base.

If your business serves a geographic area, then you need to know about geofencing. Quantity shouldn’t be your only focus when building a marketing strategy to reach consumers. You need to consider quality, as well. The better the lead, the more likely they will be to convert into a real paying customer.

What Is Geofencing?

Geofencing is a method that utilizes global positioning (GPS) or radio frequency identification (RFID) to build a geographic boundary. This virtual barrier can be used to trigger an action when the user is nearby. For example, a text message or app notification could be activated when the user reaches a specified geographic area.

How Can I Use Geofencing to Market My Business?

Geofencing provides a new way to engage your customer base. By creating a virtual perimeter around your store or restaurant, you can draw in business by sending out special offers. The user is in close proximity and may be more likely to stop and make a purchase.

Alternatively, you can use it to draw attention away from the competition. A geofence can be established near a rival business with an offer that gives customers a reason to consider going to you instead. Geofencing can also be used to gather data on consumer preferences and behavior.

Geofencing with the Pros

Geofencing has enormous potential if you know how to use it. Contact OMA Comp today to learn more. We can help you build a powerful marketing strategy using geofencing for your business.