OMA Comp
Web Design & Development
Voice search has been around since 2011. It started as a novelty item by Google that initially was not used. Now, the importance of voice search has increased as users verbally ask their devices for information.
Since voice searches are still primarily used for navigation, we suggest registering your business, so customers can find your location on Google Search and Maps. [Read more…] about “Hey, Siri…” “OK, Google….”
Happy New Year! We hope that 2021 is filled with health, happiness, the end to the pandemic, and for your personal and company data to remain secure. We have had a plethora of calls regarding scammers trying to use OMA Comp and other institutions such as banks and the government to try to get you to reveal information, so that they can steal your identity. If you are unsure who you are speaking with or receive an email link you are not expecting, it is best to hang up and call your contact’s phone number. Be aware that scammers try to rope you in by saying that they are your IT company, your marketing company, your bank, anything they can to gain your trust, so that you give them access to your private data. Providing information can cause you millions of dollars in damages, stolen identity, loss of revenue, credit card fraud, social security breach, and more. We urge you to be aware of these scams. Scammers are on the rise, and many people fall for them. Don’t let it be you.
Rosh Hashanah marks the start of the Jewish year 5781. OMA Comp wishes all who celebrate a healthy and sweet year.
If your business serves a geographic area, then you need to know about geofencing. Quantity shouldn’t be your only focus when building a marketing strategy to reach consumers. You need to consider quality, as well. The better the lead, the more likely they will be to convert into a real paying customer.
What Is Geofencing?
Geofencing is a method that utilizes global positioning (GPS) or radio frequency identification (RFID) to build a geographic boundary. This virtual barrier can be used to trigger an action when the user is nearby. For example, a text message or app notification could be activated when the user reaches a specified geographic area.
How Can I Use Geofencing to Market My Business?
Geofencing provides a new way to engage your customer base. By creating a virtual perimeter around your store or restaurant, you can draw in business by sending out special offers. The user is in close proximity and may be more likely to stop and make a purchase.
Alternatively, you can use it to draw attention away from the competition. A geofence can be established near a rival business with an offer that gives customers a reason to consider going to you instead. Geofencing can also be used to gather data on consumer preferences and behavior.
Geofencing with the Pros
Geofencing has enormous potential if you know how to use it. Contact OMA Comp today to learn more. We can help you build a powerful marketing strategy using geofencing for your business.
As the popularity of online shopping continues to grow, so does the importance of reviews. More people rely on the opinions of their fellow consumers to help them make decisions about purchases than ever before. Over 90% of consumers read online reviews.
Why Are Reviews So Important?
Reviews are a powerful tool that can make or break your product. Approximately 40% of consumers form their opinion after reading only one to three reviews. That means your first few reviews could convince a consumer to buy or scare them away forever.
Having a place where customers can voice their opinions can also build trust. Around 63% of customers are more likely to purchase from your site if you display user reviews. Many sellers have found that having reviews posted has earned them an average sales increase of 18%.
Mobile Makes Reviewing Easy
The first step to getting more reviews posted is to make the process as quick and easy as possible. Many businesses turn to text reviews. A request can be sent to a mobile device as a text message with a link for posting feedback. It reminds them to follow through, keeps your business on their mind, and lets them share their experience for future customers to read.
Text reviews can grow your reputation. They show that you are well-established and trustworthy. It also lets consumers post faster, which means you get results sooner. If you have questions about text message marketing and reviews, let us know. We can answer questions and provide expert advice and services that will grow your business. Contact OMA Comp today to learn more.
Plus Codes Are Just Like Addresses
Plus codes provide an alternative that works just like an address. This service was created by Google engineers and is open-sourced. That means that anyone can use it to develop apps without license fees.
A plus code is a short code that can be used in place of a street number and name. They can be applied to any location, even places with no road access. They are free to use, accessible offline, and work anywhere.
Businesses should be aware of plus codes and how they work. They can be used to expand or improve upon a service or a customer base. App developers can incorporate them as part of a new feature or function. If you have questions about plus codes, contact OMA Comp. We can help you understand the technology and how it applies to your business.
OMA Comp
318 Woodlawn Avenue
Royal Oak, MI 48073-2615
Phone: 248-616-3057
Fax: 248-232-0075