OMA Comp

Web Design & Development

mobile first websites

7 Signs That It’s Time for a New Website

OMA Comp Signs That It Is Time for a New Website

Websites start to show their age quickly. In this era of fast-paced technological advancement, businesses must keep their pages looking modern and active. Is your website showing signs that it’s time for an upgrade?

  • Not Made for Mobile Users – Mobile platforms have blown up in a big way. If you don’t have a mobile first site, then you could be missing out. This is a significant issue that should be addressed as soon as possible.
  • Slow Response Time – You have seconds to hook a visitor and keep them browsing. Slow response time is enough to cause most users to navigate away. Plus, Chrome’s upcoming badge system will identify users who have slow sites.
  • Poor Conversion Rates – Have conversion rates steadily declined or never improved? This is a sure sign that your website isn’t performing the way it should. Update your pages and give users a reason to come back and do business.
  • Looks and Feels Outdated – Visit your competitors’ websites then return to yours. Does yours look and feel outdated in comparison? If so, chances are your website is behind and needs to catch up to compete.
  • Small Changes Are Difficult – If small changes like adding a blog post or updating a product description are a challenge, then you need to update. Older platforms weren’t designed to be as intuitive and user-friendly as they are today.
  • Lacking User Experience – View your website as a user. Do you feel like you can navigate freely and find what you need? Is the experience positive and satisfying? If not, then it may be time to add more features and functionality.
  • Over Three Years Old – If your website is over 3 years old, chances are it needs to be updated. Many things have changed, including how search engines like Google rank pages.

Your website is an investment in your business. Make sure you have experts on the job. Contact OMA Comp today to discuss a redesign. We can build a new website and implement a marketing strategy to promote your business online.

Gutenberg Websites: The Future of WordPress Editing

OMA Comp Gutenberg websites

Named for the man who sparked the Printing Revolution, this new WordPress editor is poised to change the way we use the platform. It replaces the old editor to help streamline the process.

The Benefits of the Gutenberg Editor

Gutenberg adheres to Googles new standards which makes it better optimized than some other platforms. It is also a user-friendly design. It’s much easier for newcomers or inexperienced users to make changes to their site.

Gutenberg also reduces the risk of plugin issues. The use of blocks means that some plugins will no longer be needed, further simplifying WordPress page creation.

Getting Started with WordPress and Gutenberg

OMA Comp is available to help you transition to Gutenberg and get the most out of this major WordPress update. Contact us today to learn more.

Mobile First Indexing – What That Means for Your Website

OMA Comp Mobile First Website Indexing

There is no denying the power of the mobile platform. These handheld devices have worked their way into our everyday lives. Many people access the web entirely or primarily from a smartphone. There were approximately 3.7 billion unique users in the global mobile population as of January 2018. That’s a huge potential audience for any business.

What Is Mobile First Indexing?

Mobile first indexing is a shift away from web content designed for desktops and a move toward content that’s made for mobile. The term refers to changes to Google’s algorithm that began rolling out earlier in 2018. The update means that Google uses the mobile version of websites for ranking and indexing instead of the desktop version.

What Does This Mean for My Website?

If your website utilizes a responsive design, then you will likely not see any significant changes. The problem is with websites that have more content on their desktop version. Any content that helped with SEO may be skipped if it doesn’t appear on the mobile site. Your pages could rank lower if you fall into that category.

What Can I Do to Prepare My Site for Mobile First Indexing?

Make sure at minimum you have a mobile-friendly design in use. It is best to have a site that is mobile first for best practices to adhere to the Google algorithm. Also, check your pages and make sure you are serving the same content on mobile as you do on your desktop version. Your site should load quickly and be optimized for performance as well. Contact OMA Comp to learn more about prepping your business website for mobile first indexing.

OMA Comp Websites

OMA Comp Germack website design

Competing in today’s markets requires an online presence. Design, construction and maintenance of websites takes more than effort but knowledge of the continuously changing industry. Currently, there has been changes implemented by the search engines on what they look for with your website for SEO (search engine optimization). The latest requirements in website design is mobile first.

Design Excellence

Your business’s website is a digital representation which often creates a first opinion for a potential consumer. An outdated, poorly designed website is now likened to a dismantled office façade. Our graphic design and web programming expertise helps us create a world-class online experience for restaurants, service providers, retail stores, engineering firms, medical practices, spas and more!

A beautiful website can help you win sales and reach new customers. If you pair your website with an online store, you will convert new visitors into paying customers much easier.

Speed and Reliability

OMA Comp builds incredibly fast websites that respond well across different browsers and devices. Page load time significantly effects how visitors and search engines interpret your website. Many people will even abandon a website if it loads too slowly. Our dedicated support provides excellent site up-time and will keep your e-mail functioning 24/7. By deploying advanced security measures, we ensure your critical information remains secure.

Cost Savings

Our website and e-mail hosting solutions are competitively priced. We are happy to explore a variety of term options to find the best partnership possible. Engaging a large audience online does not have to cost an arm and a leg. OMA Comp’s SEO techniques help place our websites high on search engines naturally.

If you need help with hosting, SEO or building your next professional website, give OMA Comp a call to learn how we help businesses achieve remarkable results.