Mobile First Indexing – What That Means for Your Website December 6, 2018 By Jackie Katz There is no denying the power of the mobile platform. These handheld devices have worked their way into our everyday lives. Many people access the web entirely or primarily from a smartphone. There were approximately 3.7 billion unique users in the global mobile population as of January 2018. That’s a huge potential audience for any business. What Is Mobile First Indexing? Mobile first indexing is a shift away from web content designed for desktops and a move toward content that’s made for mobile. The term refers to changes to Google’s algorithm that began rolling out earlier in 2018. The update means that Google uses the mobile version of websites for ranking and indexing instead of the desktop version. What Does This Mean for My Website? If your website utilizes a responsive design, then you will likely not see any significant changes. The problem is with websites that have more content on their desktop version. Any content that helped with SEO may be skipped if it doesn’t appear on the mobile site. Your pages could rank lower if you fall into that category. What Can I Do to Prepare My Site for Mobile First Indexing? Make sure at minimum you have a mobile-friendly design in use. It is best to have a site that is mobile first for best practices to adhere to the Google algorithm. Also, check your pages and make sure you are serving the same content on mobile as you do on your desktop version. Your site should load quickly and be optimized for performance as well. Contact OMA Comp to learn more about prepping your business website for mobile first indexing.
OMA Comp Websites August 13, 2018 By Jackie Katz Competing in today’s markets requires an online presence. Design, construction and maintenance of websites takes more than effort but knowledge of the continuously changing industry. Currently, there has been changes implemented by the search engines on what they look for with your website for SEO (search engine optimization). The latest requirements in website design is mobile first. Design Excellence Your business’s website is a digital representation which often creates a first opinion for a potential consumer. An outdated, poorly designed website is now likened to a dismantled office façade. Our graphic design and web programming expertise helps us create a world-class online experience for restaurants, service providers, retail stores, engineering firms, medical practices, spas and more! A beautiful website can help you win sales and reach new customers. If you pair your website with an online store, you will convert new visitors into paying customers much easier. Speed and Reliability OMA Comp builds incredibly fast websites that respond well across different browsers and devices. Page load time significantly effects how visitors and search engines interpret your website. Many people will even abandon a website if it loads too slowly. Our dedicated support provides excellent site up-time and will keep your e-mail functioning 24/7. By deploying advanced security measures, we ensure your critical information remains secure. Cost Savings Our website and e-mail hosting solutions are competitively priced. We are happy to explore a variety of term options to find the best partnership possible. Engaging a large audience online does not have to cost an arm and a leg. OMA Comp’s SEO techniques help place our websites high on search engines naturally. If you need help with hosting, SEO or building your next professional website, give OMA Comp a call to learn how we help businesses achieve remarkable results.