OMA Comp

Web Design & Development

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The Year of the Video

OMA Comp Year of the Video

BUSINESS INTRODUCTION VIDEO

An introduction video is vital for businesses in 2016. A video builds community, trust and loyalty and is a great opportunity to further brand your company. Video also allows instant communication with the viewer, drives traffic and optimizes your website. All videos watched increase time on your website which is a large indicator in conversion rates for buying products and services.

VIDEO TESTIMONIALS

Recent reports indicate that it is estimated that at least 1/3 to 1/2 of online reviews are fake. Consumers are becoming savvy and are losing trust in the written testimonial knowing that many have been composed by family, friends or a paid writer.  The video testimonial is now essential due to its relatability and effectiveness to be authentic and credible. The video has more weight and value as a referral source, emotionally connecting and compelling the viewer to have confidence in the recommendation. Videos are of critical importance to make your business stand out online from others.

Learn more about our video production services.

The Importance of Focus Groups for Blog Content Writing

OMA Comp The Importance of Focus Groups 2016

When creating a blog post for your business, you will need to know what your readers want to learn about your services, products and expertise. A tried and true method is to conduct several focus groups and find out from your actual customers what they want to hear about from you. During your focus group sessions, it is prudent to offer some already written blog posts to attain their feedback and see if you are hitting close to the mark. By tapping into your customers’ needs, your posts will be more engaging which helps company branding and consumer loyalty building. What is even more priceless is your customer promoting your business by sharing your posts out with others that are interested in your products and services.

Computer Hackers

deter-hackers

Daily, we watch and read the latest news reports about the most recent hacker exploits. Hackers prey upon the weakness of computer systems and networks causing individuals and businesses much havoc including breach of confidentiality and loss of revenue.

Whether it is a cyber attack which is blamed for Ukraine’s recent shutdown, identity theft for profit or just warped satisfaction to be able to disrupt business, hackers must be taken seriously. Contact OMA Comp for security protection to deter hackers.

What Is Facebook Boost for Business All About?

OMA Comp Facebook Boost

Facebook has the paid option for you to increase engagement on an individual post beyond your current Facebook audience. Boosting allows you to target your audience by location, age, gender and interests through keyword tags to reach potential individuals that will be interested in the topic you are posting, creating more buzz about your company, and potentially a larger following. To learn more to pack the most punch from you social media, contact OMA Comp.

Managing Your Digital Footprint

OMA Comp Managing Your Digital Footprint

Your company puts time, money and effort to establish your presence on the Internet. You share information to increase your digital footprint through many online sources including your website(s), blog, social media, images, content, and video to increase your online presence. You are getting noticed. Now you have learned that there is negative feedback about your business through online reviews or comments reflecting negatively on your image.

It is not only your own actions that create your digital footprint but it is what others say and post about your business that makes up your reputation. Online reputation is a complicated business and the methods to manage are continually changing with the rapid advancement and changes in technology. OMA Comp understands and can help manage your digital footprint (online reputation). Contact us to learn more.