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3 Social Media Marketing Tips Everyone Should Know

OMA-Comp-Blog-post-1.7.2014A sort of self-made social media guru, Jeff Bullas has grown a social media company into an empire thanks to flawless SMM strategies and giving the people what they want – good content. The following article talks about doing just that in the form of properly presenting one’s company to get you those clicks – whether they’re organic or paid – and getting you those leads.

One of major notes to take from this is that social media is a key component when it comes to getting your quality content out there for the people to see and thus helping you rank even higher with keywords that are heavy hitters in your specific market and/or region.

You can read the article here.

Building Strong B2B/B2C Relations – OMA Comp

OMA-Comp-Business-Relations-ExpertsAs an entrepreneur you deal with both retail and business customers, and you have to take a different approach to how you deal with both sides of your business. No matter which type of customer you happen to be dealing with, it is vital to the success of your business that you succeed in building strong B2B/B2C relations. At the same time you must realize that you are dealing with two completely different types of customers, each of which has a different method of shopping.
 
Looking at the Business Side of Things
When looking at the business side of B2B/B2C relations, it is important that you understand how the business customer conducts their shopping. The average business customer tends to be extremely savvy with regard to what they are buying. They spend countless hours researching any major purchase and comparison shopping. The web copy for the business customer needs to have a certain level of sophistication based on this assumption. It is safe to assume that these buyers already know a great deal about the products you have for sale and are more interested in being shown that you have the exact item they need.

 
From the Consumer’s Point of View
On the other hand the average consumer tends to be less informed and is more likely to buy on impulse. They are far more interested in finding the best price rather than the item with the best specifications. Looking at this aspect of B2B/B2C relations, it is very important for your website design to instill a sense of trust in your customers. Your website content not only needs to be SEO optimized, but also has to be worded in such a way as to let your customers know that you are the experts with regard to your products. These are the steps you must take in order to be successful when running an online business.

YouTube revamps commenting process for the better? We shall see.

YT-Comments-graphicRecently video hosting giant YouTube has brought forth a new kind of monitoring system people can use to screen comments on their videos. The system, which was debuted to a key number of users on Tuesday, teams up with a user’s Google+ account to better filter comments based on relevancy and value according to the user and the video. A similar method that Facebook has with it’s commenting process, it allows a user to tailor how their video feed looks, and thus how it is portrayed in the world. No more spam, no more profanity. It’d be nice to see, right? We’ll have to wait and see how it plays out for Google in the long run. In the mean time, we can allow comments on our videos an see how it goes.

via CNET