Web Design & Development
October 31, 2019 By Editor
April 12, 2019 By Editor
Big Benefits, Big Results
It makes sense that a newsletter will help you keep in-touch with your clientele. Email marketing has helped promote company/customer contact since its inception, building awareness of new products and services and solidifying allegiance and trust through familiarity.
Nowadays, newsletters are more powerful than ever before. Below are just a few of these newsletter benefits:
Customer Connection – Your email flowing into their inbox reminds them of your company in a personal way. They aren’t searching you on social media or advertising but you are reaching out to them; like a friendly handshake.
Grow Your Bottom Line – Customers can be encouraged to purchase through newsletters that have engaging content, images and video. Plus, you can promote new products, services, and special discounts which is an easy way to drive sales.
Increase Web Traffic – It is important to use newsletters to drive web traffic by linking content or making purchases through your website. This stimulation helps to increase your online business ranking.
Boost Your Social Media Channels – By using social sharing buttons on your newsletter, you can increase your click through rate on your social media platforms which is also used in determining your online business ranking.
Online Reputation – Newsletters are a great place to rally your target audience that already are vested in your brand to increase your positive online reviews.
Old School Customers – Don’t forget, there are people, both the 55 and better community and the anti-social media consumers, that do not go on social media and connect better through an email blast/newsletter. It’s important to remember to always use more than one avenue to reach out to your target audience.
Solidify a Lead – Busy people may easily forget you in their day-to-day lives. A newsletter is another connection and reminder to cultivate a relationship.
If you are interested in using newsletters to connect to your customers but need help, give OMA Comp a call.
Don’t Lose Your Optimization!
The search engines newest changes include mobile first websites. This is a natural progression of the responsive mobile friendly websites that started a few years back. If you never updated your website or if your website is currently mobile friendly, how important is it that you have a mobile first site?
In October 2016, mobile traffic officially surpassed desktop traffic on the internet. If your site is not optimized for mobile, whether it doesn’t look right or if it’s not easy to navigate, you will lose customers that expect a better mobile experience.
Mobile friendliness also affects SEO. Google made the decision to crawl mobile version before desktop and also uses mobile as a key part of your ranking.
Every business is affected differently. To make an informed decision, review your analytics, benchmark your competition, and ask pertinent online experience questions to a focus group. If you need help to determine if a mobile first site is right for you or if you are ready to build a site that meets the new standards, contact OMA Comp today.
Thank you for your donation of two sixty minute massages to pay the fun forward and partnering with us to create another contest. We want others to have as much fun as we do while at work!
To take part in our Spa Mariana massage contest giveaway, take a picture of how your office is having fun and post it as a reply or comment on our Facebook page or Twitter feed under our Spa Mariana Massage Contest post. Two lucky people will be randomly selected on May 29th, 2019 to win.
Congratulations Spa Mariana on winning 2 movie tickets to EMAGINE theater by guessing correctly that Nick was our party pooper on our mismatched sock day. Enjoy the movies on OMA Comp!
December 18, 2018 By Editor
October 18, 2018 By Editor
OMA Comp was selected by Expertise as one of the top Web Design and Development in Detroit.
Expertise.com is an online directory that uses a research and selection process to identify top service professionals in over 100 business categories, including Web Design and Development. To date, Expertise has generated $500M in revenue for the local businesses featured on their lists.
May 7, 2018 By Editor
Having an online presence is a necessity for the modern business and medical practices. As a key driver of organic patient base growth, an up-to-date website serves as a marketing platform and tool for communicating with patients. Being on the web also presents certain challenges, such as managing your online reputation. Individuals are quick to search online for reviews of everything, from the products they buy to the individuals they request services from.
Sites like Google, Facebook, Healthgrades, RateMD, and Yelp allow individuals to review the organizations and medical practices they interact with. These raw, unfiltered accounts of person to business interactions can prove useful in generating interest yet can also drive people away with a single poor review. A 1-star review can drastically reduce the average rating, especially when a practice has just begun the journey of building an online presence.
A patient can write whatever they want, no matter what occurred during their appointment. A great visit can be portrayed online as a hostile and costly interaction. No matter how hard you try, people will eventually leave a sour remark on your online reputation.
OMA Comp helps businesses thrive online. We understand that it is not enough to launch a website and hope for it to drive business. Actively managing a site and the associated online profiles is critical to making an impact on the practice’s bottom line. By scanning the internet for poor representations of your business’s quality of service, we can actively prevent malicious reviews. Our deep understanding of content management practices enables us to rapidly respond to these incidents.
If your practice or business needs help managing its online presence, we invite you to contact us for a free consultation.
#OMAComp #ReputationManagement #OnlinePresence #WebsiteDesign #OnlineReputation
November 27, 2017 By Editor
Below are some of the holidays that will soon be upon us:
We can also update your website slides and social media banners with a festive theme.
February 9, 2016 By Editor
Daily, we watch and read the latest news reports about the most recent hacker exploits. Hackers prey upon the weakness of computer systems and networks causing individuals and businesses much havoc including breach of confidentiality and loss of revenue.
Whether it is a cyber attack which is blamed for Ukraine’s recent shutdown, identity theft for profit or just warped satisfaction to be able to disrupt business, hackers must be taken seriously. Contact OMA Comp for security protection to deter hackers.
December 22, 2015 By Editor
Con artists use “phishing” to try to swindle you into providing sensitive, personal information. Usually, this is done by impersonating a business, authorities, or friend through email, phone, online ad, or text message. They often prey on your emotions inducing fear (you will be turned over for collections, money will be transferred out of your account, airline travel changed, friend or grandchild in trouble) or excitement (you won a grand prize, fabulous, free vacation).
Legitimate businesses do not ask to send sensitive information through insecure channels. Businesses, banks and other institutions do not email, text, or call to ask for personal information.
If something sounds strange or too good to be true, you may be a victim. Do not succumb just because someone knows some facts about you. Some of these crooks are rather well-versed and gain personal knowledge and use this information to gain your trust and access.
How to Protect Yourself
If you think there may be legitimacy but are not sure, call the business or friend with a number that you have in your contacts or type in the real URL directly into your browser. Do not use the information provided in the phishing email, text or phone call.
It is more important than ever to keep your technology updated and yourself aware, as predators are increasingly becoming more savvy and shrewd.
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