OMA Comp

Web Design & Development

OMA Comp

Facebook Ad Platform Down for 7 Hours

OMA Comp Facebook Down Affects Holiday Sales

The Facebook ad platform went down for 7 hours today. When the platform was restored, there were errors causing problems for brands that have come to rely on Facebook and Instagram as advertising tools. Some businesses were unable to place critical Thanksgiving holiday ads.

Will this affect much counted on Black Friday and Cyber Monday sales? 2018 is predicted to be a banner year for holiday sales. One reason is low unemployment which is a precursor for increased spending. Online marketing is now a major force in holiday sales. Disruptions especially ones that compromise security may make us less merry this Christmas.

WHAT CAN YOU DO?

As a business, you can make sure that your systems are up-to-date with the latest security and privacy updates. Training your employees is key to help reduce the risk of your business so that it does not become prey to cyber crime. Reduce your risk of becoming hacked or infected, contact OMA Comp today.

All of Us at OMA Comp Wish You a Happy Thanksgiving

OMA Comp Thanksgiving 2018

Marketing is more than SEO and branding. It also involves getting to know each client and finding the best way to share their message with the world. We at OMA Comp are proud to be able to provide this service as well as our IT services to so many wonderful people and help ensure the technological portion of their businesses run optimally. We are thankful for the opportunity to help each one of you who comes to us. As families gather for the annual feast, we would like to share a wish for happiness, health, and plenty. May our staff, clients, and neighbors have a happy Thanksgiving spent with people you love.

Do I Need the Hreflang Attribute for Google to Display the Correct Language?

OMA Comp Hreflang Attribute for Google

Some websites consist of multiple versions intended for different geographic regions or languages. This makes the site accessible to people across the world. In the past, pages would have to tell Google what language to display using the hreflang attribute.

What Is the Hreflang Attribute?

The hreflang attribute is code that is added to a website to tell Google which language is being used on that page. It would look something like rel=”alternate” hreflang=”x” and would be placed in the HTTP header, on-page markup, or on the sitemap.

This function was introduced in 2011 to help search engines identify the relationships between pages that could be displayed in alternate languages. It allowed sites to offer a localized experience for different audiences. This tool didn’t influence search results ranking specifically, but was intended to ensure that each visitor sees content that is relevant to them.

Does the Hreflang Attribute Still Apply In 2018?

Search engines are getting smarter. Google webmaster trends analyst John Mueller was asked on Twitter on April 25th, 2018 if hreflang tags are needed to display different languages. Mueller responded by stating that “If it’s in a different language, usually Google can figure that out without hreflang. Most queries are clearly in one language, so we can send users to that version of the page.”

It’s still important to include hreflang because Google doesn’t always choose the alternate page. However, some sites may no longer need this element to get the search engine to display the correct content. If you’re ready to learn more or build a fully-optimized, multi-language site, let us know. We’re available in Southeast Michigan to provide website building and SEO services that utilize current best practices all around the globe.

Is Your Website Mobile Friendly?

OMA Comp Is Your Website Mobile Friendly

It is more important than ever for websites to be mobile friendly. With Google’s recent changes paying credence to mobile first websites and the reality that consumers spend much more time using mobile devices than desktop computers, it is prudent that you take time to check out your site on mobile. Need help to make your website a mobile responsive, easy to navigate experience? Contact OMA Comp to update or upgrade.

October Is Cybersecurity Month

OMA Comp Cybersecurity Class

$50.00 off Cybersecurity Classes Booked in October 2018 @ YOUR LOCATION*

Retail Price: $350
Cybersecurity Class Sale: $299

This 1 hour cybersecurity training course will educate employees regarding the following: 

– phishing

– spam campaigns

– spoofing

– password protection & rotation

– data protection

– email security

– mobile device security

– HIPAA

– safe web browsing

– safe social media use

– using technology in public spaces

– dos and don’ts in an office environment

 Complimentary computer use policy for administrators for the first 10 people to sign up for this course.

 Help your team make the right decisions when faced with security threats by increasing awareness and changing behaviors.

REGISTER NOW

*Class must be booked in October 2018 and be scheduled before December 28th, 2018, Travel fees may apply

National Techies Day

OMA Comp National Techies Day 2018

We are proud to be techies and to be able to service our clients providing networking, IT services, web design/development, optimization, reputation management, social media, cybersecurity, and advanced online marketing. As tech continues to grow and improve, we look forward to teaming with more businesses to provide best solutions. Contact OMA Comp today; if you can think it, we can do it!