OMA Comp’s Shift to Focus on the Future June 21, 2017 By Jackie Katz The momentum and rapid pace advancements in information systems and technology has transformed how the world communicates and does business. Individuals, companies and storefronts are immersed in the digital age and dependent on working, dependable, secure technology. New business models have been introduced with a focus on search engine optimization, social media outreach, reputation management, cyber security, responsive websites, and online sales. Many establishments cannot operate if they are disconnected. In 2017, OMA Comp is investing in leading-edge technology to upgrade our employees and customers experience to provide optimal solutions for each client’s goals and needs. OMA Comp is taking a progressive approach with a redesigned office space, standing desks, upgraded computer hardware, top of the line audio/video equipment, and new software including the innovative Adobe Creative Suite to name a few of the changes completed to date. Waves of digital change can be overwhelming for any business. OMA Comp is here to make your organization run smoother and stay relevant as technology continues to expand and evolve. Contact OMA Comp today!
Walk to End Alzheimer’s Kickoff Event June 19, 2017 By Jackie Katz OMA Comp is proud to be a part of the Alzheimer’s Association Walk to End Alzheimer’s® at the Detroit Zoo on August 26th to help raise money for the Alzheimer’s Association. Join our team at the world’s largest event to raise awareness and funds for Alzheimer’s care, support and research. Donations to the Alzheimer’s Association are appreciated! Make a Donation
Have a Great Father’s Day Weekend! June 16, 2017 By Jackie Katz With warmth and appreciation, we honor dads on their special day.
Online Marketing June 12, 2017 By Jackie Katz A modern marketing campaign is incomplete without an online component. Since most customers spend much time browsing the web, it’s critical that your company not only participates but maximizes the quality of each touch point your customers and potential customers experience with your brand. It’s important to establish a set of high-quality digital pictures, video and content, and use them to engage your audience. Posting content which is both high quality and well-positioned can heavily impact how your brand is received by prospective customers. OMA Comp can help in each aspect of online marketing, from designing and executing robust online marketing campaigns to establishing new marketing best practices for your business to thrive in an online environment. Smart Spending So many businesses come to OMA Comp to shorten the online marketing learning curve and to quickly accelerate the number of page visits per day. Platform Overload It can be difficult to decide exactly which platforms to use for your company’s online marketing campaign. OMA Comp maintains a running knowledge on which platforms perform highest for different businesses. Our comprehensive digital marketing knowledge enables businesses of all sizes to quickly jumpstart their online marketing efforts. Still not sure if online marketing is for your business? OMA Comp can help you determine what (if any) online tools your business can benefit from. To learn more, contact our team today.
Cybersecurity Plans Help Protect Businesses May 18, 2017 By Jackie Katz Cybersecurity is now a known, everyday term as we are bombarded in the local and national news by online security threats more and more. As business and technology become increasingly intertwined, the risk posed by malicious hackers expands and the importance to protect online business has increased exponentially. Most companies fail to plan for cybersecurity threats, although, simple steps can greatly enhance an organizations ability to protect itself. Proactive Steps By anticipating that malicious attacks may happen, you can protect both your company’s and your customer’s data. Preventive controls are one of the first areas the OMA Comp team reviews and assesses when creating a cybersecurity plan for a customer. A combination of network enhancements, frequent vulnerability tests, and employee trainings work best to reduce your risk. Staying on top of software updates, vulnerability patches, and filter enhancements enable businesses to maintain maximum speed and defense against threats. Establishing a regular process for updating your network’s defensive measures will pay dividends: new threats appear every day. Planning for Threats While cybersecurity is an imperfect science, businesses can get ahead of the curve by acting before attacks occur – not afterward. It is critical for your business to plan for threats. By preparing your company, you can protect your network and data. Such an example is supporting daily (or more often depending on the business) backups to critical employee or customer databases, with the expectation that one or more supporting systems may be vulnerable to hacks. Employee Training A major component to a successful cybersecurity plan that is often overlooked is employee training. Most threats come as the result of poor employee knowledge on technical concepts, which can cause harm to the security of the business’ data and network at large. OMA Comp provides businesses with a 360-degree view of cybersecurity measures, a plan for improving current processes, and support to achieve greater network and information protection. Contact OMA Comp to learn more.
To a Special Mother’s Day Weekend… May 12, 2017 By Jackie Katz We don’t thank our MOM’s enough for all they do. Mother’s Day is a special day to remind us to take a moment and applaud and appreciate mom’s everywhere. Hoping that this Mother’s Day is filled with family, love and celebration.
Why Managed Hosting Is More Important Than Ever May 8, 2017 By Jackie Katz Managed hosting allows businesses maximum flexibility in operations in the digital age. This form of dynamic hosting allows clients to lease dedicated servers and their associated hardware on an accessible, offsite basis. Managed hosting is more important now than ever. Is Managed Hosting Right for My Business? Managed hosting is more secure and reliable than regular hosting options. That’s a real win for your business. Regardless of your business’ size, companies from mom n’ pop shops to large enterprises can benefit from the advantages posed by managed hosting. Is the Switch Worth It? Conversions are easier than ever before. Most hosting transfers are seamless, keeping your business and clients in the loop during the process. If your business is interested in improving uptime, and reducing technical errors, leaving your hosting to the professionals can help your bottom line in a substantial way. Providing your employees and clients with superior reliability provides a better user experience. Savvy and technical consumers now expect the companies they do business with to be up 24/7. Managed hosting helps reduce hassles and the amount of website downtime. Contact the OMA Comp team to learn more about all of our hosting solutions. Managed hosting can help take your business to the next level, learn the difference today!
Give Your Business a Free $2000 Spring Makeover! April 27, 2017 By Jackie Katz To enter for your chance to win a free website, post a video on our Facebook page telling us why your business needs a new website and fill out our online contest entry form. OMA Comp will select one lucky winner! Good luck. Contest Rules
Website Shopping Carts April 24, 2017 By Jackie Katz Secure online transactions have paved the way for entirely new marketplaces, reducing the necessary resource allocation once associated with large scale growth initiatives. Much more than a simple online presence, websites now afford businesses an opportunity to reach a larger audience for their products through online purchasing. Recognizing the major opportunity that this presents for businesses of all sizes; the OMA Comp team offers timely and affordable access to the world of digital sales through the creation of online shopping carts. The E-commerce Model With many businesses today thriving purely off e-commerce and online-only sales, it’s no wonder more traditional, brick & mortar operations are exploring their options for making money via the Internet. A surge in public access to the internet demands that companies establish themselves on the web. Customers Trust Online Businesses The process OMA Comp uses to create (or re-design) a shopping cart provides businesses and customers peace of mind that their interaction is secure. Leading encryption methods ensure both the information and funds which move as the result of a transaction stay secure. Many consumers buy online by choice now as it saves them time from visiting a physical store, and enables them to purchase exactly what they want, when they want it. How It Works To conduct business online, companies must have a website containing two primary components. The first of which is a preview of all the products and services available for purchase. Providing prospective customers with product details can be achieved in a variety of methods, the most common of which is a menu-like format. The second component is a shopping cart; the part of a site which enables customers to compile their selected items and pay for them. On the business side of this operation, well-built shopping carts provide businesses with transparency of customer interests and leading consumer profiles. Understanding not just what your customer is buying but how they decide to buy it provides incredible value to forward-thinking companies. Enhancing Existing Digital Sales Since not all digital platforms are created with the same diligence and quality, OMA Comp also offers businesses with pre-existing online sales platforms the ability to refresh and secure their operations quickly and effectively. Contact OMA Comp to learn more or to develop an online shopping cart for your business.