
Project Overview
Welcome to Equilibrium Studio, a results driven Pilates and Barre studio, a place that provides both mental balance and body transformation. Equilibrium is the exclusive STOTT PILATES® licensed Training Center for the State of Michigan, and we have been training clients and teachers at our Bloomfield location since 1997.
Project Details
Our Task:
In 2012 Equilibrium expanded and opened a Pilates Studio in The Franklin Athletic Club, one of the premier tennis and fitness clubs in the country, so it made sense to revamp their overall web presence and take advantage of this market that is already in place. With integrating easy-to-use navigation throughout the entirety of the website, and incorporating a blog for the masses, they were able to personalize the Pilates experience even more, and streamline their sign-up process for their clients.
Date:
July 2012
Skills:
Photoshop, InDesign, HTML, CSS, Mind Body Online, Analytical Processing & Reporting, SMM, SEM, PCC Campaigns