Every successful blog post has four key elements:

• Image or Video to grab audience attention
• A Title to attract interest to your post
• The Content to draw in the reader
• Call to Action to require reader to take action to do something

OMA Comp can help your company achieve their SMO (social media optimization) goals through blogging and other social media platforms. We can also help you increase your organic reach on your website by adding a blog and educating you how to best use it to reach your audience or manage it for you. Contact us to learn more about our different packages.

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When creating a blog post for your business, you will need to know what your readers want to learn about your services, products and expertise. A tried and true method is to conduct several focus groups and find out from your actual customers what they want to hear about from you. During your focus group sessions, it is prudent to offer some already written blog posts to attain their feedback and see if you are hitting close to the mark. By tapping into your customers’ needs, your posts will be more engaging which helps company branding and consumer loyalty building. What is even more priceless is your customer promoting your business by sharing your posts out with others that are interested in your products and services.

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Your company puts time, money and effort to establish your presence on the Internet. You share information to increase your digital footprint through many online sources including your website(s), blog, social media, images, content, and video to increase your online presence. You are getting noticed. Now you have learned that there is negative feedback about your business through online reviews or comments reflecting negatively on your image.

It is not only your own actions that create your digital footprint but it is what others say and post about your business that makes up your reputation. Online reputation is a complicated business and the methods to manage are continually changing with the rapid advancement and changes in technology. OMA Comp understands and can help manage your digital footprint (online reputation). Contact us to learn more.

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Talk to employees, customers and potential customers to find the top keywords and phrases that the public would use to find your business’s service(s) or product(s) online. Focus your blog and social media posts to use these keywords and monitor through analytics their performance monthly and adjust accordingly. Call OMA Comp with questions or if you need help with your online presence. We will be happy to use our years of experience to help your business make a bigger footprint on the web.

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One of major notes to take from this is that social media is a key component when it comes to getting your quality content out there for the people to see and thus helping you rank even higher with keywords that are heavy hitters in your specific market and/or region.

You can read the article here.

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Do you think you need an update of your malware protection plan?

OMA Comp can get you set up in no time, leaving you anxious-free and confident in your systems’ security.

The post Malware On The ISS? More than Once Apparently. – OMA Comp appeared first on OMA Comp.

via CNET

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