Named for the man who sparked the Printing Revolution, this new WordPress editor is poised to change the way we use the platform. It replaces the old editor to help streamline the process.

The Benefits of the Gutenberg Editor

Gutenberg adheres to Googles new standards which makes it better optimized than some other platforms. It is also a user-friendly design. It’s much easier for newcomers or inexperienced users to make changes to their site.

Gutenberg also reduces the risk of plugin issues. The use of blocks means that some plugins will no longer be needed, further simplifying WordPress page creation.

Getting Started with WordPress and Gutenberg

OMA Comp is available to help you transition to Gutenberg and get the most out of this major WordPress update. Contact us today to learn more.

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There is no denying the power of the mobile platform. These handheld devices have worked their way into our everyday lives. Many people access the web entirely or primarily from a smartphone. There were approximately 3.7 billion unique users in the global mobile population as of January 2018. That’s a huge potential audience for any business.

What Is Mobile First Indexing?

Mobile first indexing is a shift away from web content designed for desktops and a move toward content that’s made for mobile. The term refers to changes to Google’s algorithm that began rolling out earlier in 2018. The update means that Google uses the mobile version of websites for ranking and indexing instead of the desktop version.

What Does This Mean for My Website?

If your website utilizes a responsive design, then you will likely not see any significant changes. The problem is with websites that have more content on their desktop version. Any content that helped with SEO may be skipped if it doesn’t appear on the mobile site. Your pages could rank lower if you fall into that category.

What Can I Do to Prepare My Site for Mobile First Indexing?

Make sure at minimum you have a mobile-friendly design in use. It is best to have a site that is mobile first for best practices to adhere to the Google algorithm. Also, check your pages and make sure you are serving the same content on mobile as you do on your desktop version. Your site should load quickly and be optimized for performance as well. Contact OMA Comp to learn more about prepping your business website for mobile first indexing.

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There are several essential components to take into consideration when you are building or rebuilding a website. Below are four of the critical elements of website design that are needed so that your website is well received by visitors. Besides the tips below, it is crucial for your website to be optimized properly so that you will be noticed by search engines for organic optimization.

It is important to note that your particular application may not demand the use of one or more of these components.

#1. Design

An illustrious design is the hallmark of any great website. It involves the use of harmonious colors, high quality graphics, a call to action, proper information, and easy to read text. A well designed site will make visitors comfortable with your offering, leading to increased conversion and more sales.

#2. Functionality

Depending on your website’s purpose, certain functions must be present including contact forms, live chat, dynamic information systems, shopping cart, to name a few. Provide your site’s visitors with the tools and resources they need without slowing down the site’s performance.

#3. Ease of Use

Visitors must be able to navigate your site with ease, and find the information they need quickly. Clunky, sluggish, difficult to navigate sites can scare visitors away for good. Remember that first impressions matter.

#4. Responsiveness

Consumers are more connected to their digital devices than ever before. As a result, your website must be responsive to multiple screen resolutions including desktop, tablet, and Smartphone. A key component of a great website is a seamless user experience between devices.

For more information, tips, and knowledge bites, please visit our blog. If you are interested in a website creation and build for your business or personal brand, please contact our team.

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